4fashion
Da-i un ban, dar esti fericit! |
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Daca ati crezut ca hainele si parfumurile scumpe sunt doar kestiune de snobi .... ei bine niste oameni de stiinta au avansat ideea ca daca am bea acelasi vin, dar stiind un pret diferit, creierul nostru ne-ar oferi mai multe endorfine - adica esti happy pe bune! Articolul din New York Times citeaza: "Tellingly, the high cost of certain products, as Mr. Pedraza of the Luxury Institute pointed out, might boost sales. Mr. Pedraza cited a recent study by researchers at the Stanford University Graduate School of Business and the California Institute of Technology which mapped the brains of volunteers as they drank red wine. Though the wine offered was the same cheap plonk ($5 a bottle), the pleasure receptors of the brains of the study group lit up more when the subjects were told the price was $45. “Knowing you are able to pay for the best is a very special thing, and it gives you real endorphins,” he said. " Am remarcat in Bucuresti ca pentru cei cu multe fite .... daca un obiect nu e extra scump (fie si fashion) nu e bun! Prin extrapolare, sa fie aici o doza de imensa nefericire, ca la cei "lipsiti" de afectiune ce dau in ciocolata? |
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